Both Joe and Tristan recognize that their work feels like archaeology — unearthing truths that have been discovered countless times before, packaging them for the current zeitgeist. “The butler is there for everyone. Everything you’ve discovered and encountered is discoverable and encounterable by anybody else.”
This recognition is profoundly freeing. When you believe you invented the insight, responsibility becomes obligation, which becomes resentment. You can’t leave because the ego payoff is too seductive — money, admiration, identity. Joe has watched this path lead to addiction and need for control in people he’s coached.
The alternative: acknowledge you’re channeling something that’s been flowing through teachers for thousands of years. One student told Joe: “It didn’t change my life — it changed generations.” In that moment, Joe felt both the magnitude and the humility — it wasn’t his work, but the work of the twenty people who taught him, and the people who taught them, going back millennia.
“We’re just unearthing the truth, sharing it, packaging it in a way that can be understood in our current zeitgeist. But really, we’re not inventing anything.”
Related Concepts
- The subconscious always has the answer on a platter
- Discovery not improvement
- Transformation is generational