Joe emphasizes that principles must be felt somatically, not just understood intellectually, because the felt sense enables faster decision-making than the intellect alone. Each principle has a bodily signature: “What does it feel like to be in ‘everything is an iteration’? What does it feel like to be embracing intensity?”

For transparency, there’s a clear feeling when hiding something — a “sneaky” sensation. Living at the edge of transparency produces a particular kind of fear, like walking onto a stage. But being transparent in a way that hurts someone feels entirely different in the body — not edgy but harmful. These somatic distinctions are what actually guide decisions in real time. The body can sense when a meeting lacks transparency (tension, something “off”) faster than the mind can analyze it.

“I need to have a felt sense of them… somatically what does it feel like to be in everything is an iteration, what does it feel like to be embracing intensity.”

“The felt sense is what helps me make decisions quicker than just an intellectual one.”

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